Data Analytics and Visualisation

Programme Overview

Developed in conjunction with Tableau, the Data Analytics and Visualization course is designed to provide a learning pathway for individuals seeking data analyst and business analytics roles, as well as for professionals across all sectors that increasingly rely upon data analysis to perform their role. This includes marketing professionals assessing large volumes of campaign data, through to policy or healthcare professionals assessing the efficacy of different policy approaches. This course will focus on more advanced business problem solving through data analysis, visualization and business communication. Learners will leverage market leading Bl platform Tableau to create interactive visualizations for key business functions and combine visualizations to create operational dashboards that can drive business insights and decisions. The final project will introduce visualizing operational information on a dashboard in order to make recommendations against defined business priorities.

Learning Outcomes

1. Critically evaluate strategic priorities to support the implementation of dashboards and increase the level of data-driven decision making in an organisation.
2. Perform responsible analysis to create and interpret visualizations to influence future organisational requirements.
3. Evidence the cabability to make data-driven decisions.
4. Recognise and address the ethical and social issues of applying data analytics techniques within specific organisational contexts.
5. Critically reflect on and justify the approach taken to create an accessible dashboard.