Global Strategic Management

Programme Overview

In this module, you will conduct a strategic assessment of the overall global competitive environment and consider how an organisation can leverage resources, capabilities, and preferential entry modes to create competitive advantages when entering a foreign market. As part of the final assessment of global strategy, you will take part either virtually or in-person in an international trip, visiting one to two foreign locations to experience local business culture. You will use theoretical knowledge to assess the strategy of an international organisation in an applied cultural context.

Learning Outcomes

Available Early 2023.