Leading in the Global Marketplace


Leading in the Global Marketplace

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  • Study Hours

    Study Hours

    150 Hours

  • Total Fee

    Total Fee


  • Delivery



  • Modality


    Self Paced

Programme Overview

This module lays the foundation to gaining a competitive advantage in the global marketplace by providing a hands-on understanding of the competitive implications affecting global marketing strategies; analysing, planning, organising, and managing an international business strategy; and human resource implications. Topics include foreign market surveys; the role of competitive intelligence; understanding trade barriers, pricing, distribution channels, and cultural differences. 

Learning Outcomes

Available Early 2023. 

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